
The Butter Thesis
At USV, we talk a lot about our investment thesis. The USV thesis is a set of ideas that has guided our investing over the years. It is a tool we u...
From Crypto-Native to Crypto-Enabled
I’m not one to make big annual predictions, but one thing that seems likely to me is that 2024 will mark the emergence of mainstream apps powered by ...
You Never Know When You've Had a Good Day
Many years ago, when I had just started working at USV, I remember there was kind of a complicated situation that unfolded in a seemingly bad way, and I'll never forget what Brad said in response. He said:you never know when you've had a good dayI didn't really understand what that meant, so he told me a story that went something like: back around the year 2000 at the height of the dot-com boom, there was a guy who was a senior exec at a successful startup. That person had a falling out with ...

The Butter Thesis
At USV, we talk a lot about our investment thesis. The USV thesis is a set of ideas that has guided our investing over the years. It is a tool we u...
From Crypto-Native to Crypto-Enabled
I’m not one to make big annual predictions, but one thing that seems likely to me is that 2024 will mark the emergence of mainstream apps powered by ...
You Never Know When You've Had a Good Day
Many years ago, when I had just started working at USV, I remember there was kind of a complicated situation that unfolded in a seemingly bad way, and I'll never forget what Brad said in response. He said:you never know when you've had a good dayI didn't really understand what that meant, so he told me a story that went something like: back around the year 2000 at the height of the dot-com boom, there was a guy who was a senior exec at a successful startup. That person had a falling out with ...
Share Dialog
Share Dialog

I stumbled upon SmartyPig this week while looking through the Happy Cog website, after reading a Zeldman post, linked to by Daring Fireball, which was brought to me via Melkjug. Gotta love the blogosphere. Now, after all that, not only do I have a new Favorite Web App, but I have a new bank. My friends know that I'm a bit of a Web App Slut, willing to give away my most personal information for a chance to try out a shiny new web app (here's looking at you, Wesabe). Well, I'm not doing anything to dispel that notion today. Here's the gist of it: Smarty Pig is a social savings bank, where you create personal savings goals and then set up automated deposits to reach them. They have a noble goal: to get people back in the habit of saving, by making it fun. And I must say, I think it's a great idea. I haven't gotten into the social side of it yet, but the idea there is that you can create public goals that your friends and others can contribute to. So far, I've just been experimenting with creating private goals; for example, saving a little $$ for our federal income taxes (for which we always seem to come up a bit short):

As you can see, your personal savings goals are tracked using a cute little piggy bank, which you can watch fill up and feel good about your progress (I already do, with my measly 10%). More importantly, the money is actually in a completely separate account, making it that much more difficult to spend in a moment of weakness. Meanwhile, you're earning 3.9%. I'm going to give this one a shot and see how it goes, but I have a feeling I'm going to like it

I stumbled upon SmartyPig this week while looking through the Happy Cog website, after reading a Zeldman post, linked to by Daring Fireball, which was brought to me via Melkjug. Gotta love the blogosphere. Now, after all that, not only do I have a new Favorite Web App, but I have a new bank. My friends know that I'm a bit of a Web App Slut, willing to give away my most personal information for a chance to try out a shiny new web app (here's looking at you, Wesabe). Well, I'm not doing anything to dispel that notion today. Here's the gist of it: Smarty Pig is a social savings bank, where you create personal savings goals and then set up automated deposits to reach them. They have a noble goal: to get people back in the habit of saving, by making it fun. And I must say, I think it's a great idea. I haven't gotten into the social side of it yet, but the idea there is that you can create public goals that your friends and others can contribute to. So far, I've just been experimenting with creating private goals; for example, saving a little $$ for our federal income taxes (for which we always seem to come up a bit short):

As you can see, your personal savings goals are tracked using a cute little piggy bank, which you can watch fill up and feel good about your progress (I already do, with my measly 10%). More importantly, the money is actually in a completely separate account, making it that much more difficult to spend in a moment of weakness. Meanwhile, you're earning 3.9%. I'm going to give this one a shot and see how it goes, but I have a feeling I'm going to like it
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