I woke up this morning, early, to an email from my mother-in-law pointing me to this: It's the story of a 9-year-old boy who built an arcade out of cardboard boxes in his dad's used auto parts shop. Kids at school teased him about it, and he had zero customers, but he had built something awesome. A filmmaker happened to stop by one day, was (rightfully) amazed, and did a short film about it, including organizing a flash mob to help get Caine some customers.  Simple, and totally awesome in its own right.  Since then:

"• Over $231,000 has been raised for Caine’s Scholarship Fund (which has been officially & formally set up!) thanks to over 19,000 individual donors • Over 7 million views on YouTube and Vimeo • Over 1 million views on our Part 2 followup Video • Launched the Imagination Foundation and our first annual Global Cardboard Challenge with over 270 events in 41 countries engaging tens-of-thousands of kids worldwide in creative play. • Caine was the youngest ever entrepreneur to speak at USC Marshall School of Business, Cannes Lions International Festival of Creativity, and recently spoke at TEDxTeen hosted by Chelsea Clinton. Caine also received the Latino Spirit Award from the California State Assembly, and a cardboard key to the city. • Thousands and thousands of visitors to Caine’s Arcade (he still gets hundreds of customers every week!) • Launching an Imagination campaign to engage 1 million kids in creative play"

.... which led me to revisiting